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Media
Media business, which includes marketing communications, is often treated by insurers as a miscellaneous class. The miscellaneous wordings, however, provide inadequate levels of cover.
Marketing communications agencies may not be aware of the potentially crippling liabilities they could incur in their everyday business. The responsibility of ensuring that a client’s image is conveyed to stakeholders is an important job. Mistakes in literature can be rectified quickly but damaged reputations are more difficult to restore.
The new QBE PI product for Marketing, Advertising and Communication consultants has been developed to help rectify errors and omissions by giving 'First-Party' cover which allows problems to be put right without a claim being made by the client, and therefore maintain the insured’s reputation and commercial relationships.
We offer a rounded product that is designed to respond to the needs of marketing communications companies working within:
- Advertising
- Direct Marketing and Sales Promotion
- Marketing Consultancy
- Market Research
- Public Relations
- Graphic Design
- Brand Consultancy
- Events organisation
- Multimedia consultancy
- Online marketing and website design
- Publishing
The QBE PI 09 MAC policy is based on a broad Civil liability wording which offers extensions of cover for:
- Product Disparagement and Breach of Comparative Advertising regulations
- Infringement of Intellectual Property Rights
- Breach of Confidence and Privacy
- Defamation
- Dishonesty
- Loss of documents and data
- Computer Virus Transmission
Other specialist areas of cover also include:
- Irrecoverable Fees – we will pay the insured’s own irrecoverable fees when we agree that a counter claim is likely and would be successful in the event of you taking legal action to recover such unpaid fees.
- Rectification costs – we will pay the costs to rectify a fault in the work of the insured which would otherwise lead to a claim.
- Financial compensation – we will pay the insured financial compensation per person for every day a director or an employee are required to attend court in connection with a claim covered under the policy.
We believe that matching this level of cover with our competitive pricing strategy makes this one of the highest quality products available in the market.
All our PI underwriters are happy to underwrite Media business so you can continue to deal with your local contact.
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