Media

Media agencies may not be aware of the potentially crippling liabilities they could incur in their everyday business. The responsibility of ensuring that a client’s image is conveyed to stakeholders is an important job. Mistakes in literature can be rectified quickly but damaged reputations are more difficult to restore. Our media product has been developed to help rectify these errors and thus maintain the insured’s reputation and commercial relationships.

We aim to offer a rounded product that is tailored to respond to the particular needs of advertising and direct marketing agencies, as well as sales promotion and marketing consultants. We appreciate that the activities of these firms involve working with large amounts of literature, our media product therefore includes cover for breach of intellectual property, defamation and loss of documents or data.

We also extend cover to provide rectification costs to help resolve a problem before a client becomes aware of it, for example, the reproduction of a direct mail pack which has a typing error. This element of cover can be crucial in helping maintain the insured’s important commercial relationships.

The services of our in-house quality assurance team are available to this sector and can be used to conduct company wide QA and risk management audits, or to investigate specific problems areas that have lead to complaints or professional indemnity claims. As always, we pride ourselves in the longevity of our client relationships and in working together to improve our clients’ risk management arrangements.